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“a brilliant book”
- Donald A. Norman
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This textbook - recommended by Book Authority - introduces design students to key principles of three-dimensional form, bridging aesthetics and practical design objectives. It explores how we see and what it is that characterises visually appealing and satisfactory design. Practicing designers would also discover a lot they ought to know and probably don´t.
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Book info
What´s in the book:
1) An introduction to why people see the way they do.
2) How to resolve design constraints
3) Understanding curvature in lines and surfaces
4) Craftsmanship problems – the bugbears of joints and junctions
5) Product semantics – what designed things mean to users.
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